Great to find and read an article/report in EEtimes about a company founded by many of my ex colleagues and friends. Saankhya labs seem to be in good shape to make that big impact in the fabless startup  arena. So far, the success of Indian startups have been mainly in the service sector and a few in the IP/networking boxes.  Saankhya is targetting a niche market, thrived by the software defined programmable radios, targetting for the digital TV market.  It is beyond doubt that, a universal demodulator is of tremendous potential in the consumer TV market, yet largely untapped.  With so many different standards running around the world for digital tv transmission itself, it is of heavy interest to have one decoder which does work for all locations. Saankhya also have analog decoder (for the US ATSC schemes) which will be handy during the period of  transition  when  the service providers swtich from analog to digital. Best wishes to Saankhya.